UPDATING 











HCB FLIGHT AGAINST CANCER

A campaign for a public cancer hospital that had made the whole country ask to open an airport in the city to help patients all over Brazil have access to the best treatment.
















W//McCann

Art Director: Bruno Guimarães & Felipe Revite
Copywriter: Rodrigo Guimarães & Omar Caldas


CCO: Washington Olivetto

Cannes Lions
Shortlist - Design
Shortlist - Promo&Activation
Shortlist - Promo&Activation
Shortlist - PR
Shortlist - PR