UPDATING 










CALOI LITERS

During the Truckers strike in Brazil, fuel prices went up to R$5,00 per liter. Cars formed big lines around gas stations to get this expensive and rare item, we converted Caloi bike prices into gasoline liters.


































Tribal DDB

Art Director: Felipe Revite
Copywriter: Kiko Borger
Creative Director: Carlos Fonseca
& James Scavone

CCSP


Gold - Promo & Activation
Bronze - Digital